Our Start

Voler was founded in 1986 in San Luis Obispo, California. What began as a small operation producing windsurfing bags and cycling helmet covers quickly morphed into creating top-notch custom cycling apparel for teams, events, and other cycling brands. By 1996 Voler moved to Grover Beach (15 minutes south of SLO) and ramped up production in a much larger facility. We added on to the facility in 1999 and started the Voler online Store (previously Velowear) selling our non-customized branded apparel direct to consumer.

Voler Logos

Our Commitment

The fact that we proudly claim USA Made* is not by chance. Our commitment to the manufacturing of premium quality cycling apparel at our Grover Beach California factory extends beyond ensuring we produce the finest product possible; it's about fighting the good fight.

Fun Facts

  • 45,000 KW of electricity generated per year by the solar panels atop our factory
  • Two hundred tons of paper waste recycled each year
  • 50,000 lbs of C02 removed from the air each due to our green commitment
  • Commitment to employees - 50% of our staff has been here more than 10+ years

Our Goal

To lead the cycling apparel industry by creating premium quality apparel for cyclists as well as providing superior customer service that is second to none.

Thank you for your support! We look forward to serving you!

*Our USA made products are produced with the finest quality domestic and foreign fabrics and trims. The products we carry that are not made in our factory are clearly marked as such on our website. Please call us at 800-644-4002 if you need clarification on a specific product.